TikTok Filters
AUGMENTED REALITY - GAMING - SFX
Role 1: Research & brainstorm - current trends and viral moments. New tech exploration
Working closely with the dev team, we explore new in-app capabilities and how we can implement these into our filters.
Staggered camera delay.
Role 2: Proof of concept
A part of the filter process is to create demos used for selling our ideas to stakeholders. This portion could take multiple rounds.
Role 3: Production
Custom video assets.
SFX
Tileable luma matte effects.
Animations.
Role 4: Extensive QA testing and localization in preparation for launch
Here are some of my favorite projects
